GetGo: June Holidays Campaign


WorkGetGo Carsharing

DisciplineGraphic Design SectorCarsharing
Project Team
Bobby Tay
Atihrah
Justin Jay Largado Cabonce

GetGo needed to address a seasonal dip in car usage during the school holidays by increasing demand and re-engaging users. The goal was to position GetGo as the ideal choice for quick, hassle-free getaways.

We developed the messaging and visual concept "Get Away, the GetGo way," creating a cohesive visual system and a suite of digital assets including performance ads, email banners, and in-app graphics. 

This approach ensured a consistent brand message was communicated across all platforms.


In-App Content Card Adaptation



Key visual targeting all users
Blog Adaptation
Key visual targeting churn and 0 booking users
Blog Adaptation


Performance Ads
Index
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